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If you had told me years ago that I’d be a Webinar Optimization Strategist, I’d have laughed until tears rolled down my face.
Today, I help entrepreneurs increase their webinar conversions without increasing their ad spend.
Using the latest in messenger technology and email segmentation I help clients get more sign-ups, more attendees, and more sales from their existing webinars.
When I’m not nurturing and optimizing webinar funnels, you can find me watching science fiction (I’m a Trekie), watching films at the cinema, or taking long walks along the English countryside.
After studying with online marketing giants like Frank Kern, I knew I wanted to use my naturally curious and techy mind to help businesses grow. I love all the details most people hate.
But it wasn’t until I saw a webinar that everything became clear.
From start-to-finish, I could see every friction point where this webinar was losing leads! The on-boarding was rough, the attendance was low, and the follow-up was almost non-existent. It didn’t matter that this webinar was amazing. I knew they were losing money.
And I started to see these webinar funnel problems everywhere.
But I got excited. I knew exactly what to do to turn things around. I could fix this!
That’s when webinar funnel optimisation became my jam.
After working with my first few clients, it was obvious– the funnel was missing!
Most clients had amazing webinars, but no funnel to attract, nurture and convert potential clients. Other clients had funnels with leaks that let sales slip away.
So with fine-tuning, the funnels I built were working to attract more registrations, better attendance and more sales.
But I also saw something else– something most entrepreneurs (and marketers) haven’t yet noticed– the power of chat marketing.
While email marketing is still a strong staple in every marketer’s arsenal, Messenger (chat) marketing is quickly picking up steam. With direct, intimate communication on the most personal device we use, our smartphones, I saw an opportunity to kick webinars into high-gear.
And, boy did it ever!
Facebook Messenger bots allowed me to turn the webinar funnel process into a well-oiled machine.
It gave my clients a 24/7, instant platform to communicate with prospects, nurture the relationship and sell more products and services– without even being there.
Plus, the numbers don’t lie. Chat marketing has an 80% open rate, with everyone from Baby Boomers to Millenials happy to use them.
And when you add them to a webinar funnel? You create a personalised experience that boosts registrations, improves attendance and increases conversions. It’s why companies big and small are rushing to implement them in their business.
More Signups. Higher Attendance And Sky-Rocketing Sales? Yes, please!
After working with my first few clients, it was obvious– the funnel was missing!
Most clients had amazing webinars, but no funnel to attract, nurture and convert potential clients. Other clients had funnels with leaks that let sales slip away.
So with fine-tuning, the funnels I built were working to attract more registrations, better attendance and more sales.
But I also saw something else — something most entrepreneurs (and marketers) haven’t yet noticed — the power of chat marketing.
While email marketing is still a strong staple in every marketer’s arsenal, Messenger (Chat) Marketing is quickly picking up steam. With direct, intimate communication on the most personal device we use, our smartphones, I saw an opportunity to kick webinars into high-gear.
And, boy did it ever!
Facebook Messenger bots allowed me to turn the webinar funnel process into a well-oiled machine.
It gave my clients a 24/7, instant platform to communicate with prospects, nurture the relationship and sell more products and services– without even being there.
The numbers don’t lie. Chat marketing has an 80% open rate, with everyone from Baby Boomers to Millenials happy to use them.
And when you add them to a webinar funnel? You create a personalised experience that boosts registrations, improves attendance and increases conversions. It’s why companies big and small are rushing to implement them in their business.
Curious how your webinar can benefit from a funnel like this?
I now help coaches, consultants and creatives put their growth on autopilot with automized, optimized webinars.
Using the latest tools and cutting-edge tech, I design, plan, and implement webinar strategies that capture existing leads, nurture prospects, and sell like crazy.
And I do the happy dance with every webinar comin’ my way.
Because your webinar is already awesome. But it deserves to be wrapped in a system with the power to scale on autopilot.
Ready to scale your genius? I’d love to help you out!
When we work together, you’ll have an encouraging partner here to uplift and support you– plus a webinar funnel that rocks.
Let’s get started.
More Signups. Higher Attendance And Sky-Rocketing Sales? Yes, please!